Service innovation
Together, we unlock new value with sustainable services
Innovation is not just about the present; it's about creating future customer value. Commitment to tackling real world challenges and finding new ways to profitably meet customer needs while minimizing environmental impact.
Purpose
Design products and services that meet current needs and anticipate future demands. Empathize with customer needs, behaviors and aspirations to develop products that unlock new value.
Our approach
Our people-centric approach ensures that every innovation is seamlessly aligned with end-user experiences and expectations. It is a proven way to create customer experiences, in almost any business or social context.
To innovate a product or service, it is essential to understand (new) customers and their behavior. We help you map your business model as part of a larger ecosystem. This gives you the overview to look for new opportunities to restore, maximize or maintain value. In this way, you discover opportunities in your ecosystem for new products and services. Sometimes this even requires changing the existing business model.
The four lenses on service innovation help us select the most promising ideas. Then we design service blueprints to turn these ideas into real services. Realizing the first iteration of the service, quickly fail and learn. Before scaling up to increase impact. In short, we offer you support in creating new value, from the first idea to successful scale-up.